Gudsy Data and Trust

Last Updated: [November 7, 2025]

1. First principle: Relationships stay where they belong

Donors own their profile and giving history.
Nonprofits own their supporter relationships and records.
Gudsy provides the rails between them. Nothing more.

In practice:

  • When someone gives to a nonprofit through Gudsy using that nonprofit’s own payment account (e.g. PayPal):
    • That donor is the nonprofit’s donor.
    • The nonprofit receives the same information they would reasonably expect from a direct online gift.
  • Gudsy stores only what is necessary to:
    • process transactions,
    • display giving history to donors,
    • display relevant transactions to nonprofits,
    • maintain security, integrity, and auditability.

2. What nonprofits can see (and cannot see)

Nonprofits can:

  • See donors and transactions specifically directed to their organization through Gudsy.
  • Export their own Gudsy-related data in a usable format.
  • Control their public profile, content, and how they use Gudsy tools.

Nonprofits cannot:

  • See where else their donors give.
  • Access any other organization’s donor data.
  • Use Gudsy to scrape, purchase, or “trade” donor lists.

There is no cross-organization donor directory and no backdoor visibility.


3. What donors can see (and control)

Donors can:

  • See their own giving history across nonprofits they support via Gudsy.
  • Follow organizations, manage saved causes, and adjust communication preferences.
  • Choose what information is shared with each nonprofit, subject to what’s required to complete a gift.

Donors cannot:

  • View other donors’ identities or giving histories.
  • Access internal nonprofit records.

Donors may update or close their account, subject to applicable legal, security, and record-keeping requirements.


4. How Gudsy uses (and does not use) data

Gudsy does:

  • Use data to:
    • operate and improve the platform,
    • prevent fraud and abuse,
    • ensure reliability and security,
    • generate aggregated, anonymized insights (e.g. high-level trends without identifying individuals).
  • Support compliance with state and jurisdictional fundraising rules by allowing nonprofits to configure where they actively solicit (e.g. profile visibility or donation options by state).

Gudsy does not:

  • Sell, rent, or trade donor data.
  • Sell access to nonprofit donor lists.
  • Run advertising or “paid placement” targeting one nonprofit’s donors on behalf of another.
  • Use individual donor giving histories to steer them away from the organizations they support.

If recommendation or discovery features are present, they are:

  • driven by donor intent (search, filters, interests),
  • based on neutral criteria (cause area, geography, status),
  • not powered by harvesting one nonprofit’s donor list for another.

5. Control, exit, and alignment

  • Nonprofits can stop using Gudsy at any time. They retain their donor and transaction records. Gudsy retains only what is required for legal, accounting, and security purposes, plus anonymized analytics.
  • Donors can leave Gudsy; their choices are honored within the bounds of applicable law and nonprofit obligations.
  • Gudsy’s business model is transparent: value is created through services, not by exploiting hidden data monetization.

Any future material change to these commitments will be reflected clearly in public-facing terms and communications.